/ WayPoint Atelier
Alessandro Gnocchi, born 1981, attended Industrial Design courses in Milan. After a few years working with Milanese design establishments and as a personal assistant in a design studio, started his own practice in 2010 focusing on furniture and consumer products. Much interested in how things work tries to formulate ideas in simple and intuitive ways, with deep knowledge of manufacturing processes and profound regard of shapes and functions. The perpetual calendar Picchio he designed with Luca Spagnolo has been selected to be on show at the 7th edition of the Triennale Design Museum, curated by Beppe Finessi. Other exhibitions: Degni di Nota - Milan 2012, Slow Design Exhibition - NYC 2013, The New Italian Design - San Francisco 2014, Dopo gli anni Zero. Il nuovo design italiano - Milan 2014, Design from Italy - Stockholm 2015. He has been working, among others, with Belca srl, Casamania, Ecozema, Moleskine, Tobeus, United Pets, Viceversa, Waypoint.